In collaboration with Lockheed Martin and our AV partner, 4 Productions, we set out to design a cutting-edge exhibit that used the power of LED as an attention grabber to display their latest campaign. The inspiration culminated in the creation of a dynamic Lenticular 2.5P LED Wall, featuring 48 beMatrix LEDskin Perfect Corners. As if that wasn’t attention-grabbing enough, we incorporated a recently acquired 9-foot 2.5P Aluvision LED Cube, strategically positioned as the focal point, commanding the forefront of the booth. These elements demanded meticulous content mapping to achieve their full potential, resulting in a visually stunning and immersive experience for attendees.
By utilizing Willwork’ s technology solutions, McKesson ideaShare is continuing to lift the level of expectations for its attendees. The mobile app was enhanced with an additional online assessment feature that made session attendance recommendations for customers and allowed them to make appointments onsite with exhibitors and McKesson staff. Additionally, data management was upgraded to include a sales portal so each sales rep could view their customers’ schedules and appointments while onsite. This allowed the sales team to support their customers better than in previous years.
The outcome surpassed all expectations, leaving Lockheed Martin thrilled with the exhibit’s impact. At the AFA Warfare Symposium, Lockheed Martin unveiled a breathtaking 40×80 booth, adorned with five LED displays, with the Lenticular LED Wall and the Aluvision LED Cube emerging as the undisputed stars of the show. Our collaboration with Lockheed Martin exemplifies the power of synergy, where our combined creativity and expertise result in unique and engaging offerings that elevate the event experience for all involved parties. We are privileged to partner with forward-thinking companies like Lockheed Martin, whose vision fuels our innovation and inspires us to push the boundaries of what’s possible in exhibit design.